Multi-agency listings sell 46% less often, research finds

Property Industry Eye

New research reveals that properties listed with multiple estate agents are 46% less likely to achieve a sale. This underperformance highlights potential inefficiencies in multi-agent strategies.

The PropAtlas take

Agents considering software to manage listings should prioritise platforms that streamline single-agent exclusivity. This data suggests a focus on tools supporting efficient, exclusive client relationships will yield better sales results.

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