Rightmove AI search feature increases agent leads
The Negotiator
Rightmove has launched a new artificial intelligence comparison assistant that is reportedly increasing leads for estate agents. This feature aims to streamline the property search process for consumers.
The PropAtlas take
This AI driven tool demonstrates the growing capability of property portals to offer value added services to agents. Professionals should assess how integrating such AI features into their own marketing strategies can improve lead generation and conversion.