Overview
Second Nature is a Raleigh, North Carolina, company, founded in 2012, that provides resident benefits packages to single-family and multifamily property managers. The package bundles resident perks such as HVAC air filter delivery, credit reporting and rent rewards, is billed per resident per month and enrolled automatically, and its Maestro feature personalises onboarding and benefits for each resident. Property managers use it to improve resident experience, protect assets and add revenue. Second Nature has raised about USD 36 million, including a USD 22 million round led by Sienna VC in 2025.
Source: simplify.jobs/c/Second-Nature. Last checked 25 October 2026.
Written by PropAtlas from public information. Work at Second Nature? Claim this profile to correct or expand it.
Categories
Features
- Resident benefits package
- Air filter delivery
- Credit reporting
- Rent rewards
- Automatic enrolment
- Maestro personalised onboarding
Best fit for
Second Nature suits property managers that want a ready-made resident benefits programme that adds revenue.
Frequently asked questions
- What is Second Nature?
- Second Nature is a Raleigh, North Carolina, company, founded in 2012, that provides resident benefits packages to single-family and multifamily property managers. The package bundles resident perks such as HVAC air filter delivery, credit reporting and rent rewards, is billed per resident per month and enrolled automatically, and its Maestro feature personalises onboarding and benefits for each resident. Property managers use it to improve resident experience, protect assets and add revenue. Second Nature has raised about USD 36 million, including a USD 22 million round led by Sienna VC in 2025.
- Who is Second Nature built for?
- Second Nature suits property managers that want a ready-made resident benefits programme that adds revenue.
- Where is Second Nature based?
- Second Nature is headquartered in Raleigh, USA and was founded in 2012.
Industries served
UK markets
Security & certifications
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